Florists: How do they Keep the flowers Fresh? (2023)

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Florists: How do they Keep the flowers Fresh? (1)

When it’s sunny outside and the temperature is rising, transporting and storing flowers becomes more challenging for florists. If you’re enjoying the late summer sunshine, an unseasonal heatwave is great news, but it’s not so good if you’re a florist battling to stop your blooms from wilting.

Investing in a cool room for flowers (commonly known as a “floral refrigerator”) is the latest trend. While it might not be something you’ve budgeted for, in the long run, a floral refrigerator can be a good investment in terms of saving stock that might otherwise have perished.

Florists: How do they Keep the flowers Fresh? (2)

© Alba_alioth /

(Video) Florist Cooler Alternative Ideas ❄️ ✅ 💐 5 Tips to Help Keep Flowers Fresh Until Delivery

Take into account that fresh flowers are delivered to florists’ shops in refrigerated vans – so surely it makes good sense to continue the theme and store them in a cold environment?

Some florists choose a relatively cheap option to maintain a small amount of stock, such as a small floral fridge unit with a sliding door. There are also air conditioning units of various sizes available. Probably the most effective investment a florist can make is in a refrigerated cold storage container.

Flowers will always be a popular gift, and every florist will experience particularly busy times of year, such as Valentine’s Day, so it pays to have storage space that will accommodate greater volumes to ensure the they remain 100% fresh when they reach the customers.

How long should flowers last?

(Video) 5 Florist Secrets To Keep Flowers Fresh & Long Lasting

A bouquet of cut flowers, purchased from a florist, should last at least seven days when they reach your home. As flowers are transported great distances these days, it’s a great achievement that they remain in good condition for such a long time.

Statistics show that bouquets sold in retail outlets may already be 10 days old before they are sold to the customer when they’ve been shipped a long way. Once the fresh flowers arrive at the florist’s premises, they are likely to be stored further before they are transformed into beautiful bouquets.

Keeping the flowers at a cool temperature throughout the whole process is crucial. As flowers and their leaves contain 70% to 95% water, storing them at the correct humidity to keep them hydrated is also important. Extend their life by an additional eight days by having a humidity count of 80% in the storage room.

If flowers get too hot, they will wilt much more quickly – maybe even before the florist has had the opportunity to turn them into bouquets. To avoid financial loss, the importance of cool storage conditions cannot be over-emphasised.

(Video) How Do I Keep Fresh Cut Flowers Alive? : Floral Tips & Ideas

AC unit v cool room

When cut flowers reach their destination, they must be placed into a temperature-controlled storeroom as soon as possible. The ideal temperature is 1°C to 2°C, to ensure they remain at peak freshness.

Some florists have an air conditioning unit installed on their premises. This can be beneficial, but the downside is that the whole shop will be cold too. If you want a specific area for the flowers, to keep them super-cool, then installing a bespoke refrigerated container could be the solution.

Most florists will have a workshop and having a refrigeration room in there could also be beneficial to keep the flowers perky while they are being made into bouquets.

(Video) How To Keep Cut Flowers Fresh

Refrigerated storage units can specifically benefit the floristry industry, as a fully controlled temperature system ensures fresh flowers are kept in great condition for the duration of their lifespan.

People in the UK like to say it with flowers. It’s a florist’s job to ensure that the message is well-received!

Providing effective cold stores for flowers, 1COLD Ltd offers a range of temperature-controlled environments to give florists the competitive edge. Give us a call on 01564 702 269 for more details.


What do florists use to make flowers last longer? ›

Bleach. Freshly cut flowers will last longer if you add 1/4 teaspoon bleach per quart (1 liter) of vase water. Another popular recipe calls for 3 drops bleach and 1 teaspoon sugar in 1 quart (1 liter) water.

What do florists use to preserve cut flowers? ›

Sugar will provide nourishment to the flowers, while acid can keep the pH level low to reduce wilting and help the flowers absorb water better. The most common antibacterial products used for fresh flowers are bleach and spirits, such as vodka or gin.

Do florists keep flowers in the fridge? ›

Keep flowers as cool as possible, but avoid putting them in your fridge, if you can. Florists' coolers range from 33° to 40°F, so your fridge likely won't be cool enough and any fruit or vegetables could emit ethylene gas, which shortens the life of cut flowers.

How long should fresh flowers from a florist last? ›

Flowers can stay fresh for about a week, but if you take care of them properly, your blooms will be perky for about 7-12 days.

Does sugar help flowers last longer? ›

Sugar increases fresh weight of the flowers and prolongs the vase life. Use 0.5 - 1% Floralife (concentration of sugar not specified). 2% sugar solution doubles the vase life of the cut inflorescence. Some sugar in the vase solution increases the number and size of open flowers as well as prolongs the vase life.

What liquid keeps flowers fresh the longest? ›

The vinegar helps inhibit the growth of bacteria and keeps your flowers fresher longer. If you don't have vinegar and/or sugar, lemon-lime soda mixed with the water will do the same thing.

How do professionals preserve flowers? ›

Hang them upside down in a dark, dry, well-ventilated area. Keeping the flowers out of direct sunlight will help them retain their color. The drying process will take about two to three weeks. Once dried, take down the flowers and spray with unscented hairspray for protection.

How does aspirin make flowers last longer? ›

Aspirin. It's a tried-and-true way to keep roses and other cut flowers fresh longer: Put a crushed aspirin in the water before adding your flowers. Also, don't forget to change the vase water every few days.

Does putting aspirin in water help flowers? ›

Aspirin: Mix 1 crushed aspirin into your vase of fresh flowers. Aspirin is said to lower the pH level of the water allowing it to travel through the flower faster, preventing wilting.

Can I keep flowers in my fridge for 4 days and they still look nice? ›

Keeping your bouquets in the fridge will help them last a bit longer. The exact amount of time they'll last depends on the type of flower as well as the time the flowers were cut. Expect bouquets to last anywhere from 5-14 days if you place them in the fridge at night.

How long can flowers sit in a box? ›

How long do flowers last in a box. Boxed flowers should last a week, give or take a day or two, depending on their level of care. Check if the floral foam is wet or damp daily. If the foam dries out, it is less likely to take up water again, so try to keep floral foam damp or moist at all times.

How do you keep flowers from dying in a vase? ›

Add Sugar or Plant Food to the Water

One teaspoon of sugar or plant food to a quart of water should be enough to perk up your flowers and get them looking lively again. If this hasn't helped, add another teaspoon of sugar (dissolved in warm water, first) after two or three hours.

How long does a bouquet of flowers last from florist? ›

Most cut flowers can last anywhere from 7-12 days if properly cared for, but there are easy ways and simple tricks to make your bouquets last longer with common household items.

Can I put flowers in fridge without water? ›

How do you keep flowers fresh overnight without water? As established, water is essential for hydration to promote the longevity of your fresh-cut blooms. One way to keep flowers fresh overnight is by placing them inside the refrigerator but ensure that you set the fridge temperature at or below 40 F.

Why do you put a penny in cut flowers? ›

The reason pennies are considered a smart way to keep flowers alive longer is because copper is a fungicide, so it naturally kills off those pesky bacteria and fungi that are trying to camp out in your flowers' vase and shorten the life span of your stems.

How do you extend the life of a bouquet? ›

7 Simple Ways to Extend the Life of Your Bouquet
  1. Recut the stems. ...
  2. Use a sparkling clean vase and fresh water. ...
  3. Remove any leaves below the water line of the vase. ...
  4. Recut the stems every few days. ...
  5. Place your arrangement in a cool location away from bright sunlight. ...
  6. Remove blossoms that are past their prime.
26 Apr 2020

Does baking soda make flowers last longer? ›

Any of the fungicide products (bleach, baking soda, vodka) combined with soda or sugar and some form of acid do a good job of keeping flowers fresh.

How do you keep flowers without rotting? ›

Florists and home gardeners use many strategies to keep flower arrangements looking fresh.
  1. Choose the right kind of container. ...
  2. Cut two inches off the flower stems before placing them in water. ...
  3. Make sure the water is at the right temperature. ...
  4. Provide acidic water. ...
  5. Prune any leaves below the waterline.
28 Sept 2021

Why is bleach good for flowers? ›

When microorganisms multiply in plain vase water, they block the flower stem and make it hard for the stem to absorb water for nutrients — causing wilt and odors! Adding Clorox® Disinfecting Bleach kills these microorganisms to ensure that your flower bloom lasts.

What do you add to water for flowers? ›

Feed Your Flowers

Cut-flower food provides all the nutrition stems need, but you can also use this formula: For every quart of water, add two aspirins, a teaspoon of sugar, and a few drops of bleach (to reduce bacteria).

Does vinegar prolong the life of cut flowers? ›

The vinegar keeps the pH of the flowers balanced, preserving and prolonging their lifespan.

What to spray on flowers to preserve them? ›

You can also use hairspray to preserve fragile dried flowers—especially bouquets with particular sentimental value. They will hold up better when moved around, and colors will fade less over time.

Can a florist preserve a bouquet? ›

Your florist

This process takes about three months but it's worth the wait if you want your preserved bouquet to look as realistic as possible. If your florist doesn't offer flower preservation services, ask them if they have any recommendations of pros that do.

How long before wedding can you make bouquet? ›

How long before the wedding can you make a bouquet? Fresh flower bouquets should be made within 24 hours of the wedding in order to keep everything perky and beautiful. However, some blooms can last 48 hours after being cut.

Do you put flowers in cold or warm water? ›

What water temperature is recommended for keeping cut flowers fresh? Most florists put flowers in water that is between 100-110 degrees, and then place the flowers in a cool area. The idea behind this process is that the warm stems are able to soak up a lot of water while the cool air up top keeps the blooms fresh.

Can you put ibuprofen in flowers to make them last longer? ›

Brands such as Bayer are excellent for this easy at home gardening tip but make sure you steer clear of substitutes such as ibuprofen and acetaminophen. Those types of pain relievers will kill the flowers due to their chemical composition.

Why does soda make flowers last longer? ›

One can of either is loaded with citric acid that lowers the pH (increases the acidity) of the soda and contains about 38 grams of sugar. But, while water and sugar keep the flowers fresh, this mixture also encourages bacterial growth, which can harm the flowers.

Does apple cider vinegar keep flowers fresh? ›

Mix 2 tablespoons of apple cider vinegar with 2 tablespoons of white sugar and add the mixture to the water before replacing the plants. 5. If your flowers start to wilt, place them in warm water for 30 minutes. This trick only works with non-bulb flowers, but it can perk up sagging stems in a pinch.

What does Sprite do to flowers? ›

The theory is that the sugar in the Sprite acts as flower food, which in turn helps the flowers stay fresh and keep drinking water.

How do I keep my wedding bouquet fresh? ›

It is best to keep flowers in cool water in a cool place or refrigerator, trim the stems, place flowers in vases of cool water and mist arrangements hourly to keep them fresh. Keep fresh-cut bouquets in vases of water between, before and after pictures and the ceremony to keep flowers from wilting.

How long can flowers stay fresh without water? ›

A general rule is that the life of a flower is up to five days. When placed in an area with very little to no light, flowers may stay alive for just over two days before wilting.

Do flowers in a box need water? ›

If the arrangement is in a box, you may water them every after 2-3 days as the flowers are stuck in a floral foam with water, too. But, do not add too much water that you reach the point that it can no longer absorb it.

Should I take flowers out of the plastic? ›

Keep fresh flowers away from drafts and extreme temperatures, which can quickly dry out the flowers and cause wilting. If your flowers came in plastic, remove this as soon as possible.

Can I leave flowers in my cold car for a few hours? ›

Your flowers can last in a warm or cold car, as long as they're not receiving direct sun or being subjected to freezing temperatures. Thus, the back seat or passenger seat are the best places for them.

How do you keep flowers from drying out? ›

Place the flowers on top of the silica, then carefully pour more silica in over the blooms until they are completely covered (careful not to crush them!). Seal the container and leave anywhere from three days to a week. Check every few days and gently remove them when they're dry but before they get too brittle.

Do flowers last longer in floral foam? ›

Because it stabilizes flowers. Floral foam also holds water (adding flower food is recommended), which increases fresh flower longevity. Foam's stability means you can create and deliver the design you intend. You can cut floral foam into any shape you want.

Does cold water make flowers last longer? ›

Once open, use cool water (or simply add some ice cubes to the vase) in order to keep the blooms lasting longer. Though water still absorbs into the stem, colder water slows any decay, bacteria, or mold from breaking down the organic matter.

Can you buy a bouquet the day before? ›

Yes, they use fridges to keep their blooms alive and fresh for a detailed period. Flowers are likely to be in a cool environment and lower temperature areas. Place every stem delicately into the refrigerator to find them fresh and beautiful the next morning.

How long can a rose last? ›

Roses should last up to one week and possibly longer after being cut. If you follow proper flower care tips including cutting the stems, using flower food and changing out the water every few days, you can increase the lifespan of your roses.

What product is used to preserve flowers? ›

Silica gel works wonders to preserve the natural color and beauty of flowers. It's the perfect choice for preserving a bridal bouquet or creating dried flowers for jewelry, wreaths, resin crafts, or potpourri.

How do you preserve flowers without chemicals? ›

Silica gel, borax, and regular sand can all be used to preserve flowers and achieve a uniquely 3-dimensional shape without giving off the waxy vibe that fake flowers have. Silica gel is a desiccant (a drying agent) that is common found in tiny, notably-inedible packets often used to keep moisture out of packaged goods.

What powder is used to preserve flowers? ›

It is easy to preserve flowers yourself with two common household ingredients: Borax and Cornmeal. One of the true joys of gardening is having so many flowers in my garden. I sometimes cut them to bring indoors, and also like to dry them for flower arrangements and other crafts.

Does spraying flowers with hairspray make them last longer? ›

Using hairspray is an effective and easy way to preserve flowers. Select fresh, blooming flowers, and tie them to a hanger so they can dry. Leave them in a well-ventilated, dark room for 2-3 weeks. When the flowers are completely dry, spray 3 even layers of aerosol hairspray over all of the flowers.

What happens if you put hairspray on flowers? ›

Many fresh flower lovers know that trimming stems, keeping vase water fresh and bacteria-free, and storing them overnight in the fridge are ways to keep cut flowers happy longer. But there's another lesser known trick that will prolong your flowers' lives and keep them upright even longer: Spraying them with hairspray.


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